Price € 21 , 00
Franco Angeli Edizioni
Book - 176 Pages
Size: 15.5 x23
Year: 2011
Every day, millions of voices traveling over phone lines with the aim of generating business opportunities. How to distinguish their voices in this chorus? How to achieve phone calls to ensure success?
There are many manuals that explain telemarketing techniques and models, but this book is not one of them. First, because we are not talking of telemarketing, but cold calling, and this distinction is crucial: in the era of new media and web 2.0 user-receiver of a telephone conversation can not be regarded as a passive listener victim patterns of interaction are now obsolete, but an active protagonist of the communication.
It is against this background that must take into account any telephone sales-oriented, even more in B to B. It is no longer time to telephone actions of mass, standardized information, thrown indiscriminately on all types of commercial land. The telephone call today to be effective, must be based on an innovative and sensitive to the new rules.
Born in the living experience of the author - about 200,000 calls in 15 years - the text will take you through a journey full of examples and exercises to "training" to reach full awareness of your strengths - through proper use of voice, a planned approach and a different mindset. With the method
ROAD, shown here, you'll discover how to define your goals, develop a plan for effective communication, use and create ad hoc marketing action for each potential customer. Only in this way ... 9 / 2 will be enough to convince you!
Anna Fonseca is an expert in telephone communication. Trainer, coach certified by the Society of NLP by Richard Bandler and consultant in business realities too large, operates two telemarketing agencies.
Found in
Communication
sales motivation
Success and abundance
WHAT'S NEW IN THIS CATEGORY
The Persuasive Sales
Principles of Communication - DVD Videocourse
The Art of Persuasion
The Art of Communicating
Mars Venus Ice Fire
On the Trails of the Children
Behaviors Digital
Big Suffering 2.0
from transmitting to Communicate
Manual assertive communication
0 comments:
Post a Comment